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Professor Dr. Justus Arne Schwarz and the team of the Chair of Production Management address design and control problems in modern production systems. A crucial challenge of production management in research and practice is digitalization. Accounting for new technologies, known under the term Industry 4.0, is key for successful production management. In research as well as teaching, business decisions are modeled as optimization problems and addressed with quantitative Business Analytics approaches to obtain managerial insights.


Award-Winning Research on Product Design for Product Rollovers

The latest research by Prof. Dr. Justus Arne Schwarz, in collaboration with colleagues from Koç University and Özyeğin University in Istanbul, has been honored with the 2024 Best Paper Award by Omega: The International Journal of Management Science. The award-winning article, titled "New Product Introductions with Selection of Unique and Common Features in Monopoly Markets", offers insights into product design, production decisions for product rollovers.

The research focuses on how companies can strategically manage unique and common product features across different product generations when introducing new products. A key finding is that, under specific conditions, companies can avoid demand cannibalization by removing existing products from the market rather than offering multiple products with primarily unique features.

This recognition highlights the importance of addressing the interplay between product features, market dynamics, and consumer demand. Prof. Schwarz emphasized the collaborative nature of the work, crediting the joint efforts with his international colleagues as integral to the research's success.

The full article is available here.

Further information on research at the chair can be found here.

Information/Contact

Justus Schwarz
E-Mail Address: justus.schwarz(at)wiwi.uni-regensburg.de
Phone: +49 941 943 2279

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Chair of Production Management

INSTITUTE OF BUSINESS ADMINISTRATION

Prof. Dr. Justus Arne Schwarz


Office                         

Stefanie Heitzer

Building: RW(S) Room:142
Tel.: +49 (0)941 943 - 2277
Fax: +49 (0)941 943 - 2828 ProductionManagement@ur.de